Every day I check out the 100s of subscriptions in my RSS feed about marketing, PR, advertising, branding, social media, and a host of other topics of interest to small businesses that sell online. Most of what gets posted isn’t earth shattering but I reserve Fridays for the best reads of the week. So here you have it, the most valuable things I read in the business blogosphere this week:

• Tips From Meylah to Build and Market Your Facebook Page
• 6 Pointers for Selling Gift Certificates
• Thoughts from Craft MBA on Fourth Quarter Profits
• Vetting Start Up Ideas – Great tips on figuring out if your new business will succeed
• How to Test a Website in Different Browsers – Great read if you are planning a website makeover in 2011
• Use Social Media to Celebrate Customers, Followers and Lurkers
• New Website for Helping Ecommerce Companies Find Funding
• 4 Reasons Your Product Pages Don’t Convert

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