Happy Friday! Hope everyone had a great week. Below are my favorite recent reads from around the web, check ‘em out:

• 5 Reasons Your Gut Feel Stinks – why your business decisions shouldn’t be based on your gut or your opinions
• People Will Share What THEY Do Not What YOU Do – Great reminder that it’s easier to get customers to talk about your brand if you make the conversation about them.
• The Difference Between Good SEO and Great SEO – A round up of some great SEO articles by Search Engine Guide
• How to Analyze Your Ecommerce Competitors